Our Story
MISSION STATEMENT
The Crème de la Crème Vegan Wellness standard guarantees 100% vegan, chemical-free products in an eco-friendly environment.
We believe self-care is a ritual that should be honored. We aim to empower through education and growth opportunities within our company franchise model, Vegan Wellness, Luxe Suites and Massage Academy.
Our goal is to immerse all guests in a complete well-being experience combining the most advantageous products with the highest standard of service.
Why Vegan?
It's a lifestyle you deserve
It is important to nourish your body internally and externally. At Crème de la Crème Vegan Wellness, we focus on the external to bring you optimal well-being and preventative healthcare. Each product provided is cruelty-free, chemical-free, eco-friendly and does not contain sulfates, parabens or dyes.
How We Make A Difference
Sustainable
CDLC is completely eco-friendly in all treatment and wash rooms with 100% commitment to digital technology lowering our carbon footprint through less waste, conscious purchases and vegan products
Vegan
100% vegan and cruelty-free; no use of animal by-products or contribution to purchasing any products tested on animals
Chemical-free
100% chemical-free; we use plant based ingredients in all services and cleaning supplies to maintain a non toxic and allergen friendly environment
Woman-owned
The CEO and founder is a mother, minority and millennial with a passion to empower future entrepreneurs to become your own boss and financially independent
MEET THE FOUNDER
On May 1, 2018 Leandra Hernandez launched Crème de la Crème Vegan Wellness in Cibolo, Texas. The mission is to offer high quality therapeutic, chemical free, affordable services that can be available to everyone.
During her childhood, Leandra’s Polynesian and Hispanic roots introduced the concepts of sustainability and incorporating fitness into her daily regimen. However, there is so much more to incorporate to gain complete vitality.
There is always a personal event that strikes the “why” and forever inspires the purpose behind the business. That event occurred when she was nine years old and taken to a children’s hospital via medevac due to the discovery of life-threatening tumors. Leandra was hospitalized for 15 months and was told by numerous medical professionals she would require therapy and medication permanently.
Leandra defied the odds and changed her fate from what doctors predicted after a
rigorous rehabilitation cleanse. That transformative milestone became her “why” and
fueled every goal moving forward. She aligned the internal and external; a perfect
diet is powerless without a focus on self-care and wellness.
Realizing the importance of a sustainable and healthy lifestyle, Leandra decided to
make a positive impact with a holistic approach. During her professional journey,
Leandra became a Physical Therapist (PT) of 12+ years, Massage Therapist
(MT) of 11+ years, Massage Therapy Instructor (MTI) of 10+ years, MTI CEU
Provider and Massage Therapy Establishment Provider. She managed, operated
and launched successful spa locations and eventually that inspired the creation of
the nation’s first vegan wellness spa franchise.
As a licensed professional, Leandra discovered the lack of growth opportunities within the wellness industry. This inspired the CDLC Luxe Suites entrepreneur program. Designed to help licensed professionals build their own clientele and become their own boss.
Launching Spring 2023, CDLC Massage Academy will become the newest addition to Leandra’s franchise model. Offering an excellent education opportunity to become a licensed massage therapist in one of the fastest growing industries.
“The secret to living is giving.” - Tony Robbins
“Health is an investment and should be affordable to everyone.”
Leandra Hernandez, CEO & Founder / Franchisor
Crème de la Crème Vegan Wellness